What Were They Thinking?

New York: Crown Business. Near Fine in Very Good dust jacket. 1998. First Edition; Second Printing. Hardcover. 0812929500 . Faint rubbing to dayst jacket. ; 1st edition, 2nd printing. Marketing lessons I've learned from over 80,000 New-Product innovations and Idiocies. ; 8.40 X 5.90 X 0.80 inches; 240 pages .

Crown Publishing Group, The, 1998. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Crown Publishing Group, The. Used - Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

Crown Publishing Group, The. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.

Crown Publishing Group, The. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.

Crown/Archetype. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.

Crown Business. Used - Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.

Crown Publishing Group, The. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.

Crown Publishing Group, The, 1998. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Crown Business, 1998-01-15. Hardcover. Used: Good.

Crown Publishing Group, The. Used - Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.

Crown Publishing Group, The. Used - Good. Used book that is in clean, average condition without any missing pages.

Paperback / softback. New.

Crown Business, 1998-01-15. Hardcover. New. New. In shrink wrap. Looks like an interesting title!

Crown Business, 1/15/1998 12:00:01 A. hardcover. Good. 0.8000 in x 8.4000 in x 5.9000 in. This is a used book in good condition and may show some signs of use or wear .

New. New Book; Fast Shipping from UK; Not signed; Not First Edition; The What Were They Thinking?: Marketing Lessons You Can Learn from Products That Flopped.

Crown Pub, 1999. Paperback. New. 256 pages. 8.25x5.75x0.75 inches.