Pitch Perfect: How to Say It Right the First Time, Every Time Paperback - 2016
by Bill McGowan
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From the rear cover
During the pivotal moments of our lives, results are often determined not only by our actions but also by our words. Saying the right thing the right way can make the difference between sealing the deal or losing the account, advancing your career or suffering a demotion.
In these moments, it's important to be pitch perfect--to use precisely the right tone to convey the right message to the right person at the right time. In Pitch Perfect, the renowned media coach Bill McGowan shows you how to craft just the right message. Along the way, McGowan lays out his Seven Principles of Persuasion, which are as easy to learn, implement, and master as they are effective. The right language--both verbal and nonverbal--can make you more confident, persuasive, and certain. It can stir people to listen closely to your every word and to remember you long after you've left the room.
Details
- Title Pitch Perfect: How to Say It Right the First Time, Every Time
- Author Bill McGowan
- Binding Paperback
- Edition Reprint
- Pages 288
- Volumes 1
- Language ENG
- Publisher Harper Business
- Publication date 2016-09-13
- Illustrated Yes
- Features Illustrated
- ISBN 9780062472939 / 0062472933
- Weight 0.5 lbs (0.23 kg)
- Dimensions 7.9 x 5.3 x 0.8 in (20.07 x 13.46 x 2.03 cm)
- Category Business / Economics / Finance
- Library of Congress subjects Interpersonal communication, Persuasion (Psychology)
- Dewey Decimal Code 658.452
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