BIBLIO is the largest independent book marketplace in the world, with over 100 million books.

Skip to content

The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
Stock photo: cover may vary

The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado Paperback - 2002

by Paul Wiefels

Add to wish list

Reader reviews for The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado

Write a review for this book

There are no reviews for this book yet. Be the first to write a review!

Your review will be anonymous unless you login or create an account first.

Overall rating
Remember: You’re rating the book as a work, not the seller or the condition of the specific copy you purchased!

Important Terms and Guidelines

  • Please focus on the book’s content and context. Also, add any personal comments as to how you enjoyed the book. Substantiate your likes and dislikes. You may make comparisons to other books.
  • Reviews must be at least 140 characters in length.
  • Please do not reveal critical plot elements.
  • This is not a help line. Contact customer support if you need help.
Your review must not include:
  • Obscenities, discriminatory language, or other insulting language not suitable for public domain
  • Advertisements, “spam” content, or references to other products, offers or websites.
  • Email addresses, URLs, phone numbers, physical addresses or other contact information.
  • Overly critical comments about other reviews or reviewers
  • Time-sensitive material (i.e. promotional tours, seminars, lectures, etc.)
  • Availability, price, or alternative ordering/shipping information

From the publisher

In The Chasm Companion, The Chasm Group's Paul Wiefels presents readers with a new analysis of the ideas introduced in bestselling author Geoffrey Moore's classic books, Crossing the Chasm and Inside the Tornado, and focuses on how to translate these ideas into actionable strategy and implementation programs. This step-by-step fieldbook is organized around three major concepts: how high-tech markets develop, creating market development strategy, and executing go-to-market programs based on the strategy.

First line

During the last decade of the last century right through the millennium celebration, we in high technology were feeling our oats, down to the last kernel.

Details

  • Title The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
  • Author Paul Wiefels
  • Binding Paperback
  • Edition 1st
  • Pages 352
  • Volumes 1
  • Language ENG
  • Publisher Harper Business, New York, New York, U.S.A.
  • Publication date August 20, 2002
  • Illustrated Yes
  • ISBN 9780066620558 / 0066620554
  • Weight 1.04 lbs (0.47 kg)
  • Dimensions 9.25 x 7.38 x 0.88 in (23.50 x 18.75 x 2.24 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects High technology - Marketing, Selling - High technology
  • Library of Congress Catalogue Number 2002069057
  • Dewey Decimal Code 658.8
Back to top↑

More Copies for Sale

Show all copies
The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies
Stock photo: cover may vary

The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies

by Paul Wiefels

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Evergreen Goodwill
Item price
A$2.12
A$5.72 Delivery to USA

Show details

Description:
Harper Business, 8/15/2002 12:00:01 A. paperback. Good. 1.0000 in x 9.1000 in x 7.3000 in.
Add to wish list
Item price
A$2.12
A$5.72 Delivery to USA
The Chasm Companion
Stock photo: cover may vary

The Chasm Companion

by Wiefels, Paul

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Brit Books Ltd
Item price
A$7.10
A$32.65 Delivery to USA

Show details

Description:
HarperCollins. Paperback. Used; Very Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there’s something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. 08/01/2002
Add to wish list
Item price
A$7.10
A$32.65 Delivery to USA
The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies
Stock photo: cover may vary

The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies

by Paul Wiefels

  • Used
Condition
Used
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Wonder Book
Item price
A$7.16
A$5.72 Delivery to USA

Show details

Description:
Harper Business. Used - Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp.
Add to wish list
Item price
A$7.16
A$5.72 Delivery to USA
The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado
Stock photo: cover may vary

The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado

by Paul Wiefels

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
AMMAREAL
Biblio Top Seller
Item price
A$7.17
A$37.29 Delivery to USA

Show details

Description:
Harper Business, 2002. Paperback. Good. Former library book. Slightly creased cover. Stains on the edge. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations.
Add to wish list
Item price
A$7.17
A$37.29 Delivery to USA
The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies
Stock photo: cover may vary

The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies

by Paul Wiefels

  • Used
  • Paperback
  • first
Condition
Used
Edition
First Edition
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Ergodebooks
Item price
A$11.33
Free Delivery to USA

Show details

Description:
Brand: HarperCollins e-books, 2002-08-15. First Edition. paperback. Used: Good. 7.38x0.88x9.25. Buy with confidence. Excellent Customer Service & Return policy.
Add to wish list
Item price
A$11.33
Free Delivery to USA
The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado
Stock photo: cover may vary

The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

by Wiefels, Paul

  • Used
Condition
Used
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
2
Seller
Better World Books
Item price
A$11.56
Free Delivery to USA

Show details

Description:
HarperCollins Publishers. Used - Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Add to wish list
Item price
A$11.56
Free Delivery to USA
The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado
Stock photo: cover may vary

The Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

by Wiefels, Paul

  • Used
Condition
Used
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Better World Books
Item price
A$11.56
Free Delivery to USA

Show details

Description:
HarperCollins Publishers. Used - Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Add to wish list
Item price
A$11.56
Free Delivery to USA
Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

by Paul Weifels; Paul Wiefels

  • Used
  • Very good
  • Paperback
Condition
Very good
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
ThriftBooks
Biblio Top Seller
Item price
A$12.16
Free Delivery to USA

Show details

Description:
HarperCollins Publishers, 2002. Paperback. Very Good. Disclaimer:May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Add to wish list
Item price
A$12.16
Free Delivery to USA
Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

Chasm Companion : A Fieldbook to Crossing the Chasm and Inside the Tornado

by Paul Weifels; Paul Wiefels

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
ThriftBooks
Biblio Top Seller
Item price
A$12.16
Free Delivery to USA

Show details

Description:
HarperCollins Publishers, 2002. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Add to wish list
Item price
A$12.16
Free Delivery to USA
The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies
Stock photo: cover may vary

The Chasm Companion: Implementing Effective Marketing Strategies for High-Technology Companies

by Paul Wiefels

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780066620558 / 0066620554
Quantity available
1
Seller
Bonita
Item price
A$48.30
Free Delivery to USA

Show details

Description:
paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Add to wish list
Item price
A$48.30
Free Delivery to USA
Show all copies
Back to top↑

Please wait a moment while we load the requested page.