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Business Research Methods
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Business Research Methods Hardback - 2013 - 12th Edition

by Donald R. Cooper; Pamela S. Schindler

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From the publisher

The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

Details

  • Title Business Research Methods
  • Author Donald R. Cooper; Pamela S. Schindler
  • Binding Hardback
  • Edition number 12th
  • Edition 12
  • Pages 692
  • Volumes 1
  • Language ENG
  • Publisher McGraw-Hill Education
  • Publication date 2013-03
  • Illustrated Yes
  • Features Bibliography, Glossary, Illustrated, Index, Table of Contents, Textbook
  • ISBN 9780073521503 / 0073521507
  • Weight 3.7 lbs (1.68 kg)
  • Dimensions 10.9 x 8.8 x 1.3 in (27.69 x 22.35 x 3.30 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Industrial management - Research
  • Library of Congress Catalogue Number 2012047045
  • Dewey Decimal Code 658.007
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Business Research Methods, 12th Edition
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Business Research Methods, 12th Edition

by Donald R. Cooper,Pamela S. Schindler

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Business Research Methods, 12th Edition

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