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A Framework for Marketing Management
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A Framework for Marketing Management Paperback - 2002 - 2nd Edition

by Philip Kotler

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From the publisher

Aimed at undergraduates and MBA courses, this text focuses on key points of marketing management, such as how to analyze the market, how to develop strategies and how to deliver and manage effective marketing programmes.

Details

  • Title A Framework for Marketing Management
  • Author Philip Kotler
  • Binding Paperback
  • Edition number 2nd
  • Edition 2
  • Pages 363
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall, Lebanon, Indiana, U.S.A.
  • Publication date November 1, 2002
  • Illustrated Yes
  • ISBN 9780131001176 / 0131001175
  • Weight 1.25 lbs (0.57 kg)
  • Dimensions 9.06 x 7.5 x 0.58 in (23.01 x 19.05 x 1.47 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Marketing - Management
  • Library of Congress Catalogue Number 2002029019
  • Dewey Decimal Code 658.8
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Framework for Marketing Management, A (2nd Edition)
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Framework for Marketing Management, A (2nd Edition)

by Kotler, Philip

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ISBN 10 / ISBN 13
9780131001176 / 0131001175
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Framework for Marketing Management, A (2nd Edition)
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Framework for Marketing Management, A (2nd Edition)

by Kotler, Philip

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9780131001176 / 0131001175
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A Framework for Marketing Management
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A Framework for Marketing Management

by Kotler, Philip

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Prentice Hall. 2nd Edition. Very Good. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
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A Framework for Marketing Management

A Framework for Marketing Management

by Philip Kotler

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ISBN 10 / ISBN 13
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Prentice Hall PTR, 2002. Paperback. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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A Framework for Marketing Management- 2nd
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A Framework for Marketing Management- 2nd

by Kotler, Philip

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ISBN 10 / ISBN 13
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Prentice Hall, Upper Saddle River, NJ, 2003. 2nd Edition. Softcover. Very Good Condition. Text is clean. Cover looks nice. Quantity Available: 1. ISBN: 0131001175. ISBN/EAN: 9780131001176. Pictures of this item not already displayed here available upon request. Inventory No: 1560765255. . 9780131001176
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A Framework for Marketing Management
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A Framework for Marketing Management

by Philip Kotler

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ISBN 10 / ISBN 13
9780131001176 / 0131001175
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paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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A Framework for Marketing Management- 2nd
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A Framework for Marketing Management- 2nd

by Kotler, Philip

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  • Paperback
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2nd Edition
Binding
Paperback
ISBN 10 / ISBN 13
9780131001176 / 0131001175
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Prentice Hall, Upper Saddle River, NJ, 2003. 2nd Edition. Softcover. Very Good Condition. The text appears clean, the cover has light wear. Quantity Available: 1. ISBN: 0131001175. ISBN/EAN: 9780131001176. Pictures of this item not already displayed here available upon request. Inventory No: 1560793421. . 9780131001176
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A Framework for Marketing Management
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A Framework for Marketing Management

by Kotler, Philip

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ISBN 10 / ISBN 13
9780131001176 / 0131001175
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Prentice Hall College Div, 2002-11-01. Paperback. New. In shrink wrap. Looks like an interesting title!
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