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Marketing Research
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Marketing Research Hardback - 2013

by Alvin C. Burns; Ronald F. Bush

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Reader reviews for Marketing Research

From the publisher

Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.

Marketing Research gives readers a nuts and bolts understanding of marketing research and provides them with extensive information on how to use it. This text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concepts."

Details

  • Title Marketing Research
  • Author Alvin C. Burns; Ronald F. Bush
  • Binding Hardback
  • Edition [ Edition: seven
  • Pages 459
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall, U.S.A.
  • Publication date 2013-01
  • Illustrated Yes
  • ISBN 9780133074673 / 0133074676
  • Weight 2.27 lbs (1.03 kg)
  • Dimensions 10.29 x 8.11 x 0.93 in (26.14 x 20.60 x 2.36 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Marketing research
  • Library of Congress Catalogue Number 2012027317
  • Dewey Decimal Code 658.83

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Marketing Research

Marketing Research

by Ronald F. Bush; Alvin C. Burns

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Pearson Education, 2012. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Marketing Research

Marketing Research

by Ronald F. Bush; Alvin C. Burns

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Pearson Education, 2012. Hardcover. Acceptable. Disclaimer:A readable copy. All pages are intact, and the cover is intact. Pages can include considerable notes-in pen or highlighter-but the notes cannot obscure the text. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Marketing Research

Marketing Research

by Ronald F. Bush; Alvin C. Burns

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Pearson Education, 2012. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Marketing Research
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Marketing Research

by Burns, Alvin C., Bush, Ronald F

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Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Burns, Alvin C

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Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Bush, Ronald F.

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Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Burns, Alvin C.; Bush, Ronald F

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Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Burns, Alvin C

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Pearson, 2013-01-07. 7. hardcover. New. 8.10x1.00x9.90. Buy with confidence. Excellent Customer Service & Return policy.
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Marketing Research (7th Edition)
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Marketing Research (7th Edition)

by Alvin C Burns/ Ronald F. Bush

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  • Hardback
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Hardcover
ISBN 10 / ISBN 13
9780133074673 / 0133074676
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Prentice Hall, 2012. Hardcover. New. 7th edition. 512 pages. 9.90x1.00x8.10 inches.
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