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A Century of American Icons: 100 Products and Slogans from the 20th-Century
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture Hardback - 2002

by Mary Cross

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Reader reviews for A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

From the publisher

Dogs eat burritos, camels smoke cigarettes, and frogs drink beer. Welcome to the Century of the Consumer. In the 20th century, Americans were romanced by consumer culture, which in turn reflected the changing attitudes, priorities, and values of the country. This book compiles entries on 100 consumer products--ten per decade--that figured prominently in the rise of consumer culture in the United States, telling the story behind the century's most popular products, slogans, and symbols.

A unique format provides glimpses into American popular culture from each decade in the century. In addition to the history of advertising, economics, and the media, students will learn how perceptions of class, gender, and race were conveyed through advertising-and how those perceptions changed from 1900 to 2000. A-Z entries for each decade include bibliographic information on the product, as well as vivid illustrations showing the visual evolution of advertising icons and strategies throughout the century.

Details

  • Title A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture
  • Author Mary Cross
  • Binding Hardback
  • Edition First Edition
  • Pages 256
  • Volumes 1
  • Language ENG
  • Publisher Greenwood, Westport,CT/London
  • Publication date 2002-10-30
  • Features Bibliography, Dust Cover, Index
  • ISBN 9780313314810 / 0313314810
  • Weight 1.14 lbs (0.52 kg)
  • Dimensions 9.48 x 6.4 x 0.94 in (24.08 x 16.26 x 2.39 cm)
  • Themes
    • Chronological Period: 20th Century
  • Category Pop Arts / Pop Culture
  • Library of Congress subjects Advertising - United States - History - 20th, Consumption (Economics) - United States -
  • Library of Congress Catalogue Number 2002066114
  • Dewey Decimal Code 658.109

Media reviews

Citations

  • American Reference Bks Annual, 01/01/2003, Page 109

About the author

MARY CROSS is the editor of Advertising and Culture: Theoretical Perspectives (Prager, 1996). She is also the author of Henry James: The Contingencies of Style (1993). She has taught at the University of Delaware, the City University of New York, and Fairleigh Dickinson University, where she was chair of the English Department. Cross is a former advertising copywriter.

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A Century of American Icons : 100 Products and Slogans from the 20th-Century Consumer Culture
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A Century of American Icons : 100 Products and Slogans from the 20th-Century Consumer Culture

by Cross, Mary

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9780313314810 / 0313314810
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Bloomsbury Publishing Plc. Used - Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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A Century of American Icons : 100 Products and Slogans from the 20th-Century Consumer Culture

A Century of American Icons : 100 Products and Slogans from the 20th-Century Consumer Culture

by Mary Cross

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ABC-CLIO, LLC, 2002. Hardcover. Very Good. Disclaimer:Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Cross, Mary

  • Used
  • Hardback
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Used
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Hardcover
ISBN 10 / ISBN 13
9780313314810 / 0313314810
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Greenwood Press, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780313314810
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A Century of American Icons
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A Century of American Icons: 100 Products and Slogans from the 20th Century Consumer Culture

by Edited by Mary Cross

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9780313314810 / 0313314810
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Westport,CT/London: Greenwood Press, 2002. Glossy Pictorial Cover. As New . multiple. This is a former library book which was never signed out - nor does it appear ever touched! Other than the library markings(stickers), there is not a mark on or in this book. It is 233 pages. It is a wonderfully illustrated book that examines the 20th centuries advertising history and the changes that occurred regarding class, race and gender. The cover is a glossy and richly illustrated collage of various ads and brands.
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Cross, Mary

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ISBN 10 / ISBN 13
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hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Mary Cross

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Hardcover
ISBN 10 / ISBN 13
9780313314810 / 0313314810
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Hardback. New. This book compiles entries on 100 consumer products-ten per decade-that figured prominently in the rise of consumer culture in the United States, telling the story behind the century's most popular products, slogans, and symbols. A unique format provides glimpses into American popular culture from each decade in the century.
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Item price
A$136.94
A$19.40 Delivery to USA
A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Mary Cross

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780313314810 / 0313314810
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863
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Hardcover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; This book compiles entries on 100 consumer products—ten per decade—that figured prominently in the rise of consumer culture in the United States, telling the story behind the century's most popular products, slogans, and symbols. A
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A$137.04
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A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Mary Cross

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780313314810 / 0313314810
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Description:
Hardback. New. This book compiles entries on 100 consumer products-ten per decade-that figured prominently in the rise of consumer culture in the United States, telling the story behind the century's most popular products, slogans, and symbols. A unique format provides glimpses into American popular culture from each decade in the century.
Add to wish list
Item price
A$147.00
A$19.40 Delivery to USA
A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture
Stock photo: cover may vary

A Century of American Icons: 100 Products and Slogans from the 20th-Century Consumer Culture

by Cross, Mary

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780313314810 / 0313314810
Quantity available
1
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Greenwood, 2002-09-30. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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A$130.96
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