BIBLIO is the largest independent book marketplace in the world, with over 100 million books.

Skip to content

Performing Consumers: Global Capital and Its Theatrical Seductions
Stock photo: cover may vary

Performing Consumers: Global Capital and Its Theatrical Seductions Hardback - 2006

by Maurya Wickstrom

Add to wish list

Reader reviews for Performing Consumers: Global Capital and Its Theatrical Seductions

From the publisher

Performing Consumers is an exploration of the way in which brands insinuate themselves into the lives of ordinary people who encounter them at branded superstores.

Looking at our performative desire to 'try on' otherness, Maurya Wickstrom employs five American brandscapes to serve as case studies: Ralph Lauren; Niketown; American Girl Place; Disney store and The Lion King; and The Forum Shops at Caesar's Palace in Las Vegas. In this post-product era, each builds for the performer/consumer an intensely pleasurable, somatic experience of merging into the brand and reappearing as the brand, or the brand's fictional meanings.

To understand this embodiment as the way that capital is producing subjectivity as an aspect of itself, Wickstrom casts a wide net, drawing on:

  • the history of capital's relationship with theatre
  • political developments in the United States
  • recent work in political science, philosophy, and performance studies.

An adventurous study of theatrical indeterminancy and material culture, Performing Consumers brilliantly takes corporate culture to task.

Details

  • Title Performing Consumers: Global Capital and Its Theatrical Seductions
  • Author Maurya Wickstrom
  • Binding Hardback
  • Pages 184
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Publication date 2006-05-15
  • Features Bibliography, Index, Table of Contents
  • ISBN 9780415339445 / 0415339448
  • Weight 0.75 lbs (0.34 kg)
  • Dimensions 8.65 x 5.75 x 0.61 in (21.97 x 14.61 x 1.55 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Marketing, Consumer behavior
  • Library of Congress Catalogue Number 2006000390
  • Dewey Decimal Code 658.834

About the author

Maurya Wickstrom is Assistant Professor of Drama at the College of Staten Island, City University of New York. Her work has appeared in leading journals, including Modern Drama and Theatre Journal, and in a new anthology on Disney.

More Copies for Sale

Performing Consumers: Global Capital and its Theatrical Seductions

Performing Consumers: Global Capital and its Theatrical Seductions

by Maurya Wickstrom

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
1
Seller
Item price
A$333.16
A$19.21 Delivery to USA

Show details

Description:
Hardback. New. Provides an exploration of the way in which brands insinuate themselves into the lives of people who encounter them at branded superstores. This work employs five American brandscapes to serve as case studies: Ralph Lauren; Niketown; American Girl Place; Disney store and "The Lion King"; and The Forum Shops at Caesar's Palace in Las Vegas.
Add to wish list
Item price
A$333.16
A$19.21 Delivery to USA
Performing Consumers: Global Capital and its Theatrical Seductions

Performing Consumers: Global Capital and its Theatrical Seductions

by Maurya Wickstrom

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
501
Seller
Item price
A$376.00
A$15.43 Delivery to USA

Show details

Description:
Hardcover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; An adventurous study of theatrical indeterminacy and material culture, Performing Consumers brilliantly explores the way in which brands insinuate themselves into the lives of their consumers, using case studies from Ralph Lauren to Nik
Add to wish list
Item price
A$376.00
A$15.43 Delivery to USA
Performing Consumers: Global Capital and Its Theatrical Seductions
Stock photo: cover may vary

Performing Consumers: Global Capital and Its Theatrical Seductions

by Maurya Wickstrom

  • New
  • Hardback
  • first
Condition
New
Edition
1
Binding
Hardcover
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
1
Seller
Item price
A$292.60
A$21.74 Delivery to USA

Show details

Description:
Routledge, 2006-05-15. 1. hardcover. New. 5.50x0.50x8.50. Buy with confidence. Excellent Customer Service & Return policy.
Add to wish list
Item price
A$292.60
A$21.74 Delivery to USA
Performing Consumers
Stock photo: cover may vary

Performing Consumers

by Wickstrom, Maurya,

  • New
Condition
New
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
5
Seller
Item price
A$308.54
A$5.78 Delivery to USA

Show details

Description:
new.
Add to wish list
Item price
A$308.54
A$5.78 Delivery to USA
Performing Consumers
Stock photo: cover may vary

Performing Consumers

by Wickstrom, Maurya,

  • Used
Condition
New
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
5
Seller
Item price
A$329.22
A$5.78 Delivery to USA

Show details

Description:
like new.
Add to wish list
Item price
A$329.22
A$5.78 Delivery to USA
Performing Consumers: Global Capital and its Theatrical Seductions
Stock photo: cover may vary

Performing Consumers: Global Capital and its Theatrical Seductions

by Wickstrom, Maurya (Author)

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
2
Seller
Item price
A$444.93
A$28.96 Delivery to USA

Show details

Description:
Routledge, 2006. Hardcover. New. 1st edition. 169 pages. 8.50x5.50x0.50 inches.
Add to wish list
Item price
A$444.93
A$28.96 Delivery to USA
Performing Consumers: Global Capital and Its Theatrical Seductions
Stock photo: cover may vary

Performing Consumers: Global Capital and Its Theatrical Seductions

by Maurya Wickstrom

  • New
Condition
New
ISBN 10 / ISBN 13
9780415339445 / 0415339448
Quantity available
4
Seller
Item price
A$400.89
A$5.78 Delivery to USA

Show details

Description:
Taylor & Francis Group , pp. 184 . Papeback. New.
Add to wish list
Item price
A$400.89
A$5.78 Delivery to USA