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A Whack on the Side of the Head: How You Can Be More Creative
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A Whack on the Side of the Head: How You Can Be More Creative Paperback - 2008

by Roger Von Oech

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Praised by business people, educators, and scientists for 25 years, this book has been stimulating creativity in millions of readers. This updated anniversary edition is filled with even more provocative puzzles, exercises, questions, and tips designed to unlock creative thinking.

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From the publisher

This is the 25th anniversary edition of the creativity classic by Dr. Roger von Oech.

Over the years, A WHACK ON THE SIDE OF THE HEAD has been praised by business people, educators, scientists, homemakers, artists, youth leaders, and many more. The book has been stimulating creativity in millions of readers, translated into eleven languages, and used in seminars around the world.

Now Roger von Oech's fully illustrated and updated volume is filled with even more provocative puzzles, anecdotes, exercises, metaphors, cartoons, questions, quotations, stories, and tips designed to systematically break through your mental blocks and unlock your mind for creative thinking. This new edition will attract an entire new generation of readers with updated and mind-stretching material.

First line

Exercise: In my seminars, I like to start the participants off with the following exercise.

Details

  • Title A Whack on the Side of the Head: How You Can Be More Creative
  • Author Roger Von Oech
  • Binding Paperback
  • Edition 25 Anv Rev
  • Pages 256
  • Volumes 1
  • Language ENG
  • Publisher Grand Central Publishing, New York - Boston
  • Publication date May 5, 2008
  • Illustrated Yes
  • ISBN 9780446404662 / 0446404667
  • Weight 0.57 lbs (0.26 kg)
  • Dimensions 8.25 x 5.5 x 0.75 in (20.96 x 13.97 x 1.91 cm)
  • Category Psychology
  • Library of Congress subjects Success - Psychological aspects, Creative thinking
  • Library of Congress Catalogue Number 2007932389
  • Dewey Decimal Code 153.35

About the author

Roger von Oech is the president of Creative Think, a California-based consulting firm that has conducted creativity seminars with such companies as American Express, Apple Computer, AT&T, CBS, IBM, NBC, and NASA. He earned his doctorate from Stanford University in a self-conceived program in the history of ideas.
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A Whack on the Side of the Head: How You Can Be More Creative
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A Whack on the Side of the Head: How You Can Be More Creative

by von Oech, Roger

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