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Winning at New Products Paperback - 2017
by Robert G. Cooper
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Details
- Title Winning at New Products
- Author Robert G. Cooper
- Binding Paperback
- Edition 5 REV UPD
- Pages 448
- Volumes 1
- Language ENG
- Publisher Basic Books
- Publication date 2017
- Illustrated Yes
- Features Bibliography, Illustrated, Index
- ISBN 9780465093328 / 0465093329
- Weight 0.9 lbs (0.41 kg)
- Dimensions 9 x 6 x 1.2 in (22.86 x 15.24 x 3.05 cm)
- Category Business / Economics / Finance
- Library of Congress subjects New products, Produktentwicklung
- Library of Congress Catalogue Number 2017949583
- Dewey Decimal Code 658.575
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Winning at New Products: Creating Value Through Innovation
by Cooper, Robert G.
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Winning At New Products: Creating Value Through Innovation
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Winning at New Products : Creating Value Through Innovation
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Winning at New Products, 5th Edition : Creating Value Through Innovation
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