The Annual Campaign Paperback - 2009 - 1st Edition
by Erik J. Daubert
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From the rear cover
LEARN THE SECRETS TO BUILDING AND MANAGING A SUCCESSFUL ANNUAL SUPPORT CAMPAIGN FOR YOUR NONPROFIT ORGANIZATION
Whether your organization is building its first annual support campaign or working on its hundredth, The Annual Campaign offers a fresh look at how your organization can raise the most money possible by effectively engaging staff, board, volunteers, donors, and prospects in embracing your mission and rallying to its cause.
This nuts-and-bolts book presents practical advice on:
- The secrets to running an effective, well-coordinated annual campaign
- Why your annual campaign needs a strong support base
- How to know when your organization is ready to launch its campaign
- Best practices for growing human relationships--and big pledges and gifts
- How to get your volunteer force purposefully engaged
Brimming with step-by-step guidance and practical tools, including checklists for annual support campaigns, assessments for campaign readiness, sample pledge cards, cultivation tips for obtaining larger gifts, and much more, The Annual Campaign is the only guide you'll need to launch a successful--and abundantly lucrative--annual campaign.
Details
- Title The Annual Campaign
- Author Erik J. Daubert
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 320
- Volumes 1
- Language ENG
- Publisher Wiley
- Publication date 2009-08-01
- Features Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470438633 / 0470438630
- Weight 1.36 lbs (0.62 kg)
- Dimensions 9.8 x 6.9 x 0.9 in (24.89 x 17.53 x 2.29 cm)
- Category Business / Economics / Finance
- Library of Congress subjects Fund raising, Nonprofit organizations - Finance
- Dewey Decimal Code 658.152
Media reviews
Citations
- Reference and Research Bk News, 11/01/2009, Page 129
About the author
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