Home Web Business Bootcamp: Hands on Internet Lessons for Managers, Entrepreneurs and Professionals by Richard Seltzer (ISBN: 9780471164197)

Stock photo: cover may vary

Web Business Bootcamp: Hands on Internet Lessons for Managers, Entrepreneurs and Professionals Paperback - 2001 - 1st Edition

Name: Web Business Boot Camp: Hands-on Internet Lessons for Managers, Entrepreneurs and Professionals
Price: 11.38 GBP
Availability: InStock
Author: Seltzer, Richard
ISBN: 9780471164197

by Richard Seltzer

Add to wish list

Browse more copies for sale ↓

Reader reviews for Web Business Bootcamp: Hands on Internet Lessons for Managers, Entrepreneurs and Professionals

Write a review for this book

Important Terms and Guidelines

Please focus on the book’s content and context. Also, add any personal comments as to how you enjoyed the book. Substantiate your likes and dislikes. You may make comparisons to other books.
Reviews must be at least 140 characters in length.
Please do not reveal critical plot elements.
This is not a help line. Contact customer support if you need help.

Your review must not include:

Obscenities, discriminatory language, or other insulting language not suitable for public domain
Advertisements, “spam” content, or references to other products, offers or websites.
Email addresses, URLs, phone numbers, physical addresses or other contact information.
Overly critical comments about other reviews or reviewers
Time-sensitive material (i.e. promotional tours, seminars, lectures, etc.)
Availability, price, or alternative ordering/shipping information

From the publisher

A crash course in getting significant business results from a Web site-at low cost
Web Business Bootcamp focuses on activities that anyone can do to improve their online business, even with little cash and without technical sophistication. Richard Seltzer outlines the tasks that entrepreneurs and e-commerce managers typically delegate to experts without knowing enough to properly set goals, coordinate activities, or monitor progress-and then provides low-tech, low-cost techniques for making informed decisions and getting the hands-on experience needed to do smart business on the Internet. Businesses both large and small can apply his innovative ideas such as "flypaper" and "content-based Internet marketing"-effective strategies he has learned and used with his own Web site-to attract targeted traffic to their Web sites.

Details

Title Web Business Bootcamp: Hands on Internet Lessons for Managers, Entrepreneurs and Professionals
Author Richard Seltzer
Binding Paperback
Edition number 1st
Edition 1
Pages 272
Volumes 1
Language ENG
Publisher John Wiley & Sons, Hoboken, NJ, U.S.A.
Publication date December 14, 2001
ISBN 9780471164197 / 0471164194
Weight 0.74 lbs (0.34 kg)
Dimensions 8.94 x 6.04 x 0.72 in (22.71 x 15.34 x 1.83 cm)
Category Business / Economics / Finance
Library of Congress subjects Electronic commerce, Web sites
Library of Congress Catalogue Number 2001045310
Dewey Decimal Code 658.84

About the author

For nineteen years RICHARD SELTZER worked for Digital Equipment and then Compaq, focusing on the Internet for the last five years, most recently as "Internet Evangelist." He has consulted for such companies as AltaVista, Harcourt, and Hitachi. Seltzer's weekly articles on Internet trends have been syndicated over the Web.

More Copies for Sale

Stock photo: cover may vary