Make Waves Hardback - 2005 - 1st Edition

Today's businesses are mired in mediocrity. The current trend toward increased political correctness in society in general, and in the business world in particular, is mak- ing it tougher and tougher to get things done in the office. We've gone from tolerating peo- ple's differences to tolerating their shortcomings--and business is paying the price.

When society deems all behaviors and beliefs equally valid, society fails. As our culture's morality declines, so does its work ethic. Today, almost any behavior is tolerated, but you can't fire a bad employee for being a bad employee. If all other behaviors are okay, then it must be okay to be late for work too. When society changes for the worse so does business. The cancers of moral relativism and political correctness are destroying businesses just like they're destroying our society--and it's time to take a stand.

If You Don't Make Waves, You'll Drown is a guide for business leaders who are sick and tired of political correctness and its corrosive effect on the workforce--and are ready to do something about it. It shows business leaders how to stop the trend toward increasing workplace political correct- ness and how to tackle the crises it causes with leadership strategies that get results in times of mediocrity.

This book won't tell you how to make your employees happy. After all, who cares if they're happy if no one's working? Instead, it tells you how to motivate lazy employees, reward the winners, fire the losers, and run a tight and profitable ship. You won't find any touchy-feely gobbledygook about caring or being nice. Instead, you'll find simple, to-the-point wisdom that only sounds clichd because it works.

But you'd better be tough enough to face the truth and fight the forces attacking your business. To change your company for the better, you have to be a strong leader and you have to be prepared to rock the boat. It's true, in today's politically correct business world, If You Don't Make Waves, You'll Drown.