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Intellectual Property for Managers and Investors
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Intellectual Property for Managers and Investors Hardback - 2006

by Steven J. Frank

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Summary

Technologists have the ideas. Lawyers know the rules. But for business managers and investors, rules and ideas don't readily combine into a strategic vision. No longer is intellectual property (IP) just a necessary expense for large technology companies. Competing and succeeding in today's marketplace requires an in-depth understanding of IP - its use as a weapon, as a shield, and as a monetizable asset. Yet in a world where fortunes can rise or founder on the strength of an IP portfolio, hesitation to enter this arcane, unfamiliar world still abounds. This book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competitive value. With its results-oriented perspective and international focus, Intellectual Property for Managers and Investors is essential for those with decision making responsibility at the interface where business and innovation meet.

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From the publisher

No longer is intellectual property (IP) just a necessary expense for large technology companies. Competing and succeeding in today's marketplace requires an in-depth understanding of IP--its use as a weapon, as a shield, and as a monetizable asset. Yet in a world where fortunes can rise or founder on the strength of an IP portfolio, hesitation to enter this world still abounds. This book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competitive value.

First line

What's in your head is intellect - the mind, emotions, imagination and creativity, problem-solving ability.

Details

  • Title Intellectual Property for Managers and Investors
  • Author Steven J. Frank
  • Binding Hardback
  • Pages 186
  • Volumes 1
  • Language ENG
  • Publisher Cambridge University Press, Cambridge, United Kingdom
  • Publication date 2006-02-23
  • Features Bibliography, Index
  • ISBN 9780521851060 / 0521851068
  • Weight 1.18 lbs (0.54 kg)
  • Dimensions 10 x 7.12 x 0.59 in (25.40 x 18.08 x 1.50 cm)
  • Themes
    • Interdisciplinary Studies: Law Studies
  • Category Business / Economics / Finance
  • Library of Congress subjects Intellectual property, Industrial property
  • Dewey Decimal Code 346.048

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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and...
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting Ip

by Frank, Steven J.

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Cambridge University Press, 2006. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780521851060
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

by Frank, Steven J

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Intellectual Property for Managers and Investors
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

by Steven J. Frank

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Hardback. New. Competing and succeeding in today's marketplace requires an in-depth understanding of intellectual property (IP). This 2006 book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wealth. It shows investors how to evaluate IP strength and competitive value.
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Intellectual Property for Managers and Investors

Intellectual Property for Managers and Investors

by Steven J. Frank

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ISBN 10 / ISBN 13
9780521851060 / 0521851068
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Hardcover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Competing and succeeding in today's marketplace requires an in-depth understanding of intellectual property (IP). This 2006 book equips the business manager with a working, practical knowledge essential to creating and exploiting IP wea
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and...
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

by Frank, Steven J.

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by Frank, Steven J.

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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

by Steven J. Frank

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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and...
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Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

by Frank, Steven J

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Cambridge University Press, 2006-03-06. 1. hardcover. New. 7.50x0.75x10.25. Buy with confidence. Excellent Customer Service & Return policy.
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A$153.18
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