Now You See It: How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn Hardback - 2011
by Cathy N. Davidson
A digital innovator shows how we can thrive in the new technological age. When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head. This radical experiment is at the heart of Davidson's inspiring new book. Using cutting-edge research on the brain, she shows how "attention blindness" has produced one of our society's greatest challenges: while we've all acknowledged the great changes of the digital age, most of us still toil in schools and workplaces designed for the last century. Davidson introduces us to visionaries whose groundbreaking ideas-from schools with curriculums built around video games to companies that train workers using virtual environments-will open the doors to new ways of working and learning. A lively hybrid of Thomas Friedman and Norman Doidge, Now You See It is a refreshingly optimistic argument for a bold embrace of our connected, collaborative future.
Summary
When Cathy Davidson and Duke University gave free iPods to the freshman class in 2003, critics said they were wasting their money. Yet when students in practically every discipline invented academic uses for their music players, suddenly the idea could be seen in a new light-as an innovative way to turn learning on its head.
This radical experiment is at the heart of Davidson's inspiring new book. Using cutting-edge research on the brain, she shows how "attention blindness" has produced one of our society's greatest challenges: while we've all acknowledged the great changes of the digital age, most of us still toil in schools and workplaces designed for the last century. Davidson introduces us to visionaries whose groundbreaking ideas-from schools with curriculums built around video games to companies that train workers using virtual environments-will open the doors to new ways of working and learning. A lively hybrid of Thomas Friedman and Norman Doidge, Now You See It is a refreshingly optimistic argument for a bold embrace of our connected, collaborative future.
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Details
- Title Now You See It: How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn
- Author Cathy N. Davidson
- Binding Hardback
- Edition [ Edition: first
- Pages 342
- Volumes 1
- Language ENG
- Publisher Viking Books, New York
- Publication date 2011-08-18
- ISBN 9780670022823 / 0670022829
- Weight 1.22 lbs (0.55 kg)
- Dimensions 8.72 x 6.73 x 1.17 in (22.15 x 17.09 x 2.97 cm)
- Age range 18 to UP years
- Grade levels 13 - UP
- Category Science
- Library of Congress subjects Attention, Distraction (Psychology)
- Library of Congress Catalogue Number 2011009307
- Dewey Decimal Code 153.733
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