Home Ethnography and Virtual Worlds: A Handbook of Method by Tom Boellstorff; Bonnie Nardi; Celia Pearce (ISBN: 9780691149516)

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Ethnography and Virtual Worlds: A Handbook of Method Paperback - 2012

Name: Ethnography and Virtual Worlds: A Handbook of Method
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Author: Marcus, George E.
ISBN: 9780691149516

by Tom Boellstorff; Bonnie Nardi; Celia Pearce

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From the publisher

A practical guide to the ethnographic study of online cultures, and beyond

Ethnography and Virtual Worlds is the only book of its kind--a concise, comprehensive, and practical guide for students, teachers, designers, and scholars interested in using ethnographic methods to study online virtual worlds, including both game and nongame environments. Written by leading ethnographers of virtual worlds, and focusing on the key method of participant observation, the book provides invaluable advice, tips, guidelines, and principles to aid researchers through every stage of a project, from choosing an online fieldsite to writing and publishing the results.

Provides practical and detailed techniques for ethnographic research customized to reflect the specific issues of online virtual worlds, both game and nongame
Draws on research in a range of virtual worlds, including Everquest, Second Life, There.com, and World of Warcraft
Provides suggestions for dealing with institutional review boards, human subjects protocols, and ethical issues
Guides the reader through the full trajectory of ethnographic research, from research design to data collection, data analysis, and writing up and publishing research results
Addresses myths and misunderstandings about ethnographic research, and argues for the scientific value of ethnography

From the rear cover

"What does 'being there to know there' mean in the virtual world? 'Not much, ' I used to think! Maybe 'virtual ethnography' was an oxymoron? This book changed my mind. Most surprising is how the authors' distillation of ethnography for virtual worlds reveals its essential and classical features. This book renews the craft of ethnography for all of the social sciences in virtual and physical worlds alike, making us think differently about both."--Paul Willis, author of Learning to Labor: How Working Class Kids Get Working Class Jobs

"This might be the best thing I have ever read about ethnography. I love this book."--Lori Kendall, author of Hanging Out in the Virtual Pub

"Written by a very authoritative team, this is a distinctive guide, rich in practical advice grounded in the authors' experiences."--Christine Hine, author of Virtual Ethnography

Details

Title Ethnography and Virtual Worlds: A Handbook of Method
Author Tom Boellstorff; Bonnie Nardi; Celia Pearce
Binding Paperback
Edition [ Edition: first
Pages 264
Volumes 1
Language ENG
Publisher Princeton University Press
Publication date 2012-09
ISBN 9780691149516 / 0691149518
Weight 0.81 lbs (0.37 kg)
Dimensions 9.25 x 6 x 0.59 in (23.50 x 15.24 x 1.50 cm)
Category Sociology
Library of Congress subjects Virtual reality, Ethnology - Methodology
Library of Congress Catalogue Number 2012013805
Dewey Decimal Code 305.801

About the author

Tom Boellstorff is professor of anthropology at the University of California, Irvine. Their books include Coming of Age in Second Life: An Anthropologist Explores the Virtually Human. Bonnie Nardi is professor (emer.) of informatics at the University of California, Irvine. Her books include My Life as a Night Elf Priest: An Anthropological Account of World of Warcraft. Celia Pearce is professor of game design at Northeastern University. Her books include Communities of Play: Emergent Cultures in Multiplayer Games and Virtual Worlds. T. L. Taylor is professor of comparative media studies at the Massachusetts Institute of Technology. Her books include Play Between Worlds: Exploring Online Game Culture.

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