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The Ultimate Secrets of Advertising Paperback - 2001
by John Philip Jones
First line
Most advertising practitioners are familiar with the phrase big idea, as used by David Ogilvy to describe the most important thing that goes into a successful advertisement: Unless your advertising contains a big idea, it will pass like a ship in the night.
Details
- Title The Ultimate Secrets of Advertising
- Author John Philip Jones
- Binding Paperback
- Edition 1st Edition
- Pages 256
- Volumes 1
- Language ENG
- Publisher Sage Publications
- Date 2001-09-21
- Features Table of Contents
- ISBN 9780761922445 / 076192244X
- Weight 0.77 lbs (0.35 kg)
- Dimensions 8.98 x 6.1 x 0.56 in (22.81 x 15.49 x 1.42 cm)
- Library of Congress subjects Advertising
- Library of Congress Catalog Number 2001001462
- Dewey Decimal Code 659.1
Media reviews
Citations
- Choice, 04/01/2002, Page 1465
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The Ultimate Secrets of Advertising
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The Ultimate Secrets of Advertising
by Jones, J.P.
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Sage Publications, Inc, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780761922445
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A$9.94
A$24.65
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Stock Photo: Cover May Be Different
The Ultimate Secrets of Advertising
by Jones, J.P.
- Used
- Paperback
- Condition
- Used
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244x
- Quantity Available
- 1
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Lincoln, Lincolnshire, United Kingdom
- Item Price
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A$9.94A$24.65 shipping to USA
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Description:
Sage Publications, Inc, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780761922445
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A$24.65
shipping to USA
Stock Photo: Cover May Be Different
The Ultimate Secrets of Advertising
by Jones, John Philip
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- Condition
- Used - Very Good
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244x
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SAGE Publications, Incorporated. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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The Ultimate Secrets of Advertising
by Jones, John Philip
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- ISBN 10 / ISBN 13
- 9780761922445 / 076192244x
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SAGE Publications, Incorporated. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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A$11.64
FREE shipping to USA
The Ultimate Secrets of Advertising
by John Philip Jones
- Used
- Good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244X
- Quantity Available
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SAGE Publications, Incorporated, 2001. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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FREE shipping to USA
The Ultimate Secrets of Advertising
by John Philip Jones
- Used
- Very Good
- Paperback
- Condition
- Used - Very Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244X
- Quantity Available
- 1
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Seattle, Washington, United States
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SAGE Publications, Incorporated, 2001. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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The Ultimate Secrets of Advertising
by Jones, John Philip
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- Paperback
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244X
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SAGE Publications, Inc, 2001-09-21. Paperback. Like New. 5x0x9. ***Please Read*** Name written inside cover - No marks on text - My shelf location - bn7-f-21*
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The Ultimate Secrets of Advertising
by Jones, John Philip
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- Paperback
- Condition
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- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780761922445 / 076192244X
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by John Philip Jones
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