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The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business Paperback - 1993
by Karl Albrecht
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The man who singlehandedly initiated the service management phenomenon in America poses a new challenge for today's business. "Describes the importance of placing the customer's needs first throughout your organization and . . . shows how to make it happen".--Thomas R. Horton, Chairman, American Management Association.
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From the rear cover
Total Commitment to the Customer:
The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:
The Only Way to Succeed in the Supercompetitive 1990sIn The Only Thing That Matters Karl Albrecht challenges American business to a commitment that will transform it to its very core. Albrecht's plan goes beyond lip service and simple cosmetic approaches to show the way to a radical bottom-up, top-down, total company commitment to the customer. His blueprint for success encompasses and explains the five critical challenges facing every business:
- Finding the "Invisible Truth" about your customer
- Creating new, long-term rules for the Game
- Winning the hearts, minds, and hands of your people
- Making all systems, policies, and procedures customer-friendly
- Keeping score and leading the way
Details
- Title The Only Thing That Matters: Bringing the Power of the Customer Into the Center of Your Business
- Author Karl Albrecht
- Binding Paperback
- Edition Reprint
- Pages 256
- Volumes 1
- Language ENG
- Publisher Harper Business
- Publication date 1993-05-26
- ISBN 9780887306396 / 088730639X
- Weight 0.43 lbs (0.20 kg)
- Dimensions 8.18 x 5.49 x 0.81 in (20.78 x 13.94 x 2.06 cm)
- Category Business / Economics / Finance
- Library of Congress Catalogue Number 92054853
- Dewey Decimal Code 658.834
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The Only Thing That Matters : Bringing the Power of the Customer into the Center of Your Business
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The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business [Paperback] Albrecht, Karl
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The Only Thing That Matters: Bringing the Power of the Customer into the Center of Your Business ? Winning Through Radical Transformation and Total Organizational Commitment
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