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The Structure of Multimodal Documents: An Empirical Approach
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The Structure of Multimodal Documents: An Empirical Approach Paperback - 2018

by Tuomo Hiippala

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From the publisher

This book develops a new framework for describing the structure of multimodal documents: how language, image, layout and other modes of communication work together to convey meaning. Building on recent research in multimodal analysis, functional linguistics and information design, the book examines the textual, visual, and spatial aspects of page-based multimodal documents and employs an analytical model to describe and interpret their structure using the concepts of semiotic modes, medium and genre. To demonstrate and test this approach, the study performs a systematic, longitudinal analysis of a corpus of multimodal documents within a single genre: an extensively annotated corpus of tourist brochures produced between 1967-2008. The book provides multimodal discourse analysts with methodological tools to draw empirically-based conclusions about multimodal documents, and will be a valuable resource for researchers planning to develop and study multimodal corpora.

Details

  • Title The Structure of Multimodal Documents: An Empirical Approach
  • Author Tuomo Hiippala
  • Binding Paperback
  • Pages 252
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Publication date 2018
  • Features Annotated
  • ISBN 9781138548725 / 1138548723
  • Weight 1.03 lbs (0.47 kg)
  • Category Language Arts / Linguistics / Literacy
  • Dewey Decimal Code 410

About the author

Tuomo Hiippala is a post-doctoral researcher at the Centre for Applied Language Studies at the University of Jyvskyl, Finland. He holds a PhD in English philology from the University of Helsinki. He has published internationally in a number of journals and collections, such as Journal of Pragmatics and Literary and Linguistic Computing.

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The Structure of Multimodal Documents: An Empirical Approach

The Structure of Multimodal Documents: An Empirical Approach

by Tuomo Hiippala

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9781138548725 / 1138548723
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The Structure of Multimodal Documents: An Empirical Approach (Routledge Studies in Multimodality)
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The Structure of Multimodal Documents: An Empirical Approach (Routledge Studies in Multimodality)

by Hiippala, Tuomo

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781138548725 / 1138548723
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A$47.74 Delivery to USA

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Description:
Routledge, 2018. Paperback. New. 262 pages. 8.90x5.91x0.55 inches.
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A$170.90
A$47.74 Delivery to USA
The Structure of Multimodal Documents (Routledge Studies in Multimodality)
Stock photo: cover may vary

The Structure of Multimodal Documents (Routledge Studies in Multimodality)

by Hiippala, Tuomo

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  • Paperback
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Binding
Paperback
ISBN 10 / ISBN 13
9781138548725 / 1138548723
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paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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