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How to Launch a Magazine in this Digital Age
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How to Launch a Magazine in this Digital Age Hardback - 2013

by Mary Hogarth; John Jenkins (Editor)

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Reader reviews for How to Launch a Magazine in this Digital Age

From the publisher

Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide students or inexperienced editors to the process of setting up and launching a new publication -- be it digital, print or a combination of both. Using case studies, theoretical/critical insights, and tests/exercises, this is the first how-to to embrace digital technologies, including a companion website with additional support with podcasts, web links, forums and timed live author chats.

The key to the text's success is its ability to encompass the complete process. It begins with the initial idea and follows the process through to developing a business plan as well as setting an editorial strategy to achieve and maintain an audience in a digital age -- where traditional print formats face an uncertain future. It includes checklists and realistic timescales for producing a digital/print magazine, for both the working professional and the student in the classroom setting.

Details

  • Title How to Launch a Magazine in this Digital Age
  • Author Mary Hogarth; John Jenkins (Editor)
  • Binding Hardback
  • Pages 232
  • Volumes 1
  • Language ENG
  • Publisher Bloomsbury Publishing PLC
  • Publication date 2013-12-19
  • Illustrated Yes
  • Features Bibliography, Dust Cover, Glossary, Illustrated, Index
  • ISBN 9781441161901 / 1441161902
  • Weight 1.1 lbs (0.50 kg)
  • Dimensions 9.3 x 6.4 x 0.9 in (23.62 x 16.26 x 2.29 cm)
  • Themes
    • Interdisciplinary Studies: Communication Studies
  • Category Sociology
  • Library of Congress subjects Electronic publishing, Electronic journals - Publishing
  • Library of Congress Catalogue Number 2013044821
  • Dewey Decimal Code 070.579

About the author

Mary Hogarth is Principal Lecturer leading the Features Journalism programme at Southampton Solent University, UK.

John Jenkins is a former night editor of the Daily Telegraph. From Fleet Street he established two magazine publishing companies, has edited 22 books, written three biographies and established the magazine Writers' Forum. He has sold articles and stories to more than 300 titles around the world and lectured at several universities

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How to Launch a Magazine in this Digital Age

How to Launch a Magazine in this Digital Age

by Mary Hogarth

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9781441161901 / 1441161902
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Hardcover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Lively and engaging, How to Launch a Magazine in this Digital Age adopts a practical guide for students and inexperienced editors, detailing the process of setting up and launching a new publication -- be it digital, print or a combinat
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A$321.25
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How To Launch a Magazine In This Digital Age
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How To Launch a Magazine In This Digital Age

by Hogarth, Mary,

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ISBN 10 / ISBN 13
9781441161901 / 1441161902
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How To Launch a Magazine In This Digital Age
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How To Launch a Magazine In This Digital Age

by Hogarth, Mary,

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ISBN 10 / ISBN 13
9781441161901 / 1441161902
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How to Launch a Magazine in This Digital Age
Stock photo: cover may vary

How to Launch a Magazine in This Digital Age

by Hogarth, Mary/ Jenkins, John (Editor)

  • New
  • Hardback
Condition
New
Binding
Hardcover
ISBN 10 / ISBN 13
9781441161901 / 1441161902
Quantity available
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Description:
Bloomsbury USA Academic, 2013. Hardcover. New. 240 pages. 9.25x6.12x0.75 inches.
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Item price
A$486.63
A$47.74 Delivery to USA