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Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library
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Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library Paperback - 2013

by Susan Dowd (Editor)

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Reader reviews for Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library

From the publisher

Your future major donor may not use your library, but is likely somebody you know anyway. Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than $1 million annually. Believing that private fundraising is a natural for libraries large and small, they start with 12 facts about library fundraising and focus on activities with the highest return. Tips and features include: The gift pyramid model for developing the culture of giving that leads to big gifts Overcoming fears of sponsorship and embracing cause-related marketing Pitching the appropriate charitable gift Confronting common fears of requesting major gifts The pros and cons of membership programs

Details

  • Title Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library
  • Author Susan Dowd (Editor)
  • Binding Paperback
  • Edition New
  • Pages 306
  • Volumes 1
  • Language ENG
  • Publisher ALA Neal-Schuman
  • Publication date 2013-10-18
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index
  • ISBN 9781555709129 / 1555709125
  • Weight 1.57 lbs (0.71 kg)
  • Dimensions 11 x 8.5 x 0.64 in (27.94 x 21.59 x 1.63 cm)
  • Themes
    • Aspects (Academic): Applied/Practical
  • Category Sociology
  • Library of Congress subjects Library fund raising - United States
  • Library of Congress Catalogue Number 2013017139
  • Dewey Decimal Code 025.11

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Citations

  • Voice of Youth Advocates, 02/01/2014, Page 0

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Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library
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Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library

by Susan Dowd

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Beyond Book Sales: The Complete Guide to Raising Real Money for Your Library

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