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Strategic Perspective on the Marketing of Information Technologies
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Strategic Perspective on the Marketing of Information Technologies Hardback - 1994

by Jagdish N. Sheth (Editor); Gary L. Frazier (Editor); Ruby Dholakia (Editor)

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This volume is devoted to studies in the field of strategy in the marketing of information technologies. The topics covered include the strategic importance of information technology and the strategic implications of structural analysis in a telecommunication market.

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  • Title Strategic Perspective on the Marketing of Information Technologies
  • Author Jagdish N. Sheth (Editor); Gary L. Frazier (Editor); Ruby Dholakia (Editor)
  • Binding Hardback
  • Pages 300
  • Volumes 1
  • Language ENG
  • Publisher Jai Press Inc.
  • Publication date 1994-07-01
  • ISBN 9781559383875 / 1559383879
  • Weight 1.12 lbs (0.51 kg)
  • Dimensions 9.21 x 6.14 x 0.56 in (23.39 x 15.60 x 1.42 cm)
  • Category Technology & Industrial Arts
  • Dewey Decimal Code 384.043

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Strategic Perspective on the Marketing of Information Technologies

Strategic Perspective on the Marketing of Information Technologies

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Hardcover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Focuses on studies in the field of strategy in the marketing of information technologies. This book contains topics that include the strategic importance of information technology and the strategic implications of structural analysis in
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Strategic Perspective on the Marketing of Information Technologies

Strategic Perspective on the Marketing of Information Technologies

by Jagdish N. Sheth

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  • Hardback
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9781559383875 / 1559383879
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Hardback. New. Focuses on studies in the field of strategy in the marketing of information technologies. This book contains topics that include the strategic importance of information technology and the strategic implications of structural analysis in a telecommunication market.
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ADV TELE MAN V4 (Advances in Telecommunications)
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ADV TELE MAN V4 (Advances in Telecommunications)

by SHETH; DHOLAKIA

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Strategic Perspective on the Marketing of Information Technologies (Advances in...
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Strategic Perspective on the Marketing of Information Technologies (Advances in Telecommunications Management)

by Sheth/Dholakia

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Emerald Group Publishing Limited, 1994-07-01. Hardcover. Like New. 0.8700 in x 9.1300 in x 6.2200 in. Mint condition
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ADV TELE MAN V4 (Advances in Telecommunications)
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ADV TELE MAN V4 (Advances in Telecommunications)

by SHETH; DHOLAKIA

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Advances in Telecommunications Management: Strategic Perspective on the Marketing of Information...
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Advances in Telecommunications Management: Strategic Perspective on the Marketing of Information Technologies: Vol 4

by SHETH/DHOLAKIA

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Emerald Group Publishing Limited, 1994. Hardcover. New. 236 pages. 9.50x6.50x0.75 inches.
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