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Soft Power: The Means to Success in World Politics
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Soft Power: The Means to Success in World Politics Paperback - 2005

by Joseph S. Nye

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What must the United States do to remain the global superpower and stop alienating the rest of the world? The author of the bestselling "The Paradox of American Power" has one clear answer: soft power.

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From the publisher

From the pre-eminent scholar of foreign policy, the classic work that defined soft power

"As brilliant as it is timely, Professor Nye's book is must reading for anyone who cares about the success of America and the world." --Madeleine K. Albright

Joseph S. Nye, Jr., coined the term "soft power" to describe a nation's ability to attract and persuade. Whereas hard power--the ability to coerce--grows out of a country's military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies.

Hard power remains crucial in a world of states trying to guard their independence. But Nye argues that soft power--diplomacy, economic assistance, trustworthy information--is essential as well in securing America's national interests. One of the most influential books on foreign policy ever written, Soft Power offers vital guidance in an age of geopolitical turmoil.

First line

MORE THAN FOUR CENTURIES AGO, Niccolo Machiavelli advised princes in Italy that it was more important to be feared than to be loved.

Details

  • Title Soft Power: The Means to Success in World Politics
  • Author Joseph S. Nye
  • Binding Paperback
  • Edition New Ed
  • Pages 208
  • Volumes 1
  • Language ENG
  • Publisher PublicAffairs, New York, New York, U.S.A
  • Publication date 2005-05-01
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index, Table of Contents
  • ISBN 9781586483067 / 1586483064
  • Weight 0.46 lbs (0.21 kg)
  • Dimensions 8.27 x 5.47 x 0.56 in (21.01 x 13.89 x 1.42 cm)
  • Category Politics / Current Events
  • Library of Congress subjects World politics - 1989-, United States - Foreign relations - 2001-
  • Dewey Decimal Code 327.73

About the author

Joseph S. Nye, Jr., (1937-2025) served as dean of the Kennedy School of Government at Harvard University and as Chairman of the National Intelligence Council and Assistant Secretary of Defense for International Security Affairs in the Clinton administration. He was the author of several books, including Bound to Lead and The Future of Power.
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Soft Power: The Means To Success In World Politics
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by Nye Jr, Joseph S

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Soft Power: The Means To Success In World Politics
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Soft Power: The Means To Success In World Politics

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Soft Power: The Means To Success In World Politics
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Soft Power: The Means To Success In World Politics

by Nye Jr., Joseph S

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Soft Power : The Means to Success in World Politics

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