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Marketer's Toolkit: The 10 Strategies You Need to Succeed
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Marketer's Toolkit: The 10 Strategies You Need to Succeed Paperback - 2006

by Compiled by Harvard Business Review

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From the publisher

Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer's hands-on guide to turning opportunities into profits.

The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips.

Details

  • Title Marketer's Toolkit: The 10 Strategies You Need to Succeed
  • Author Compiled by Harvard Business Review
  • Binding Paperback
  • Edition International Ed
  • Pages 229
  • Volumes 1
  • Language ENG
  • Publisher Harvard Business Review Press, New Delhi
  • Publication date 2006-02-01
  • Illustrated Yes
  • Features Bibliography, Glossary, Illustrated, Index, Table of Contents
  • ISBN 9781591397625 / 1591397626
  • Weight 0.9 lbs (0.41 kg)
  • Dimensions 9.1 x 6.1 x 0.8 in (23.11 x 15.49 x 2.03 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Marketing, Strategic planning
  • Library of Congress Catalogue Number 2005020520
  • Dewey Decimal Code 658.802
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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)
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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)

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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)
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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)

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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)
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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)

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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)
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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)

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Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)

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