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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied Hardback -

by Howard Yu

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From the publisher

Every business faces the existential threat of competitors producing cheaper copies, but business management and innovation expert Howard Yu shows how companies can overcome these challenges to endure, and even prosper

In a book of narrative history and practical strategy, IMD professor of management and innovation Howard Yu shows that succeeding in today's marketplace is no longer just a matter of mastering copycat tactics;. companies also need to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered. This proven tactic can protect a company from being overtaken by new (and often foreign) copycat competitors.

Using riveting case studies of successful leaps and tragic falls, Yu illustrates five principles that span a wide range of industries, countries, and eras. Learn about how P&G in the 19th century made the leap from handcrafted soaps and candles to mass production of its signature brand Ivory, leaped into the new fields of consumer psychology and advertising, then leaped again, at the risk of cannibalizing its core product, into synthetic detergents and won with Tide in 1946. Learn about how forward-thinking companies, including China's largest social media app--WeChat, Tokyo-based Internet service provider Recruit Holdings, and Illinois-headquartered John Deere are leaping ahead by leveraging the emergence of ubiquitous connectivity, the inexorable rise of intelligent machines, and the rising importance of managerial creativity.

Outlasting competition is difficult; doing so over decades or a century is nearly impossible--unless one leaps. In a world marked by rapid breakthroughs in AI and global turbulence, leaders need these lessons more than ever. Leap is a manifesto for how pioneering companies can endure and prosper in a world of constant change and inevitable copycats.

Details

  • Title Leap: How to Thrive in a World Where Everything Can Be Copied
  • Author Howard Yu
  • Binding Hardback
  • Pages 288
  • Volumes 1
  • Language ENG
  • Publisher PublicAffairs
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index
  • ISBN 9781610398817 / 1610398815
  • Weight 1.05 lbs (0.48 kg)
  • Dimensions 9.3 x 6.1 x 1.7 in (23.62 x 15.49 x 4.32 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Organizational change, Strategic planning
  • Library of Congress Catalogue Number 2018009025
  • Dewey Decimal Code 658.401

About the author

Howard Yu is the LEGO(R) Professor of Management and Innovation at IMD Business School in Switzerland and founding director of its Future Readiness Center, which helps companies navigate strategic transformation. A globally ranked Thinkers50 member, he won the Strategy Award in 2023, building on earlier recognition from Poets&Quants as one of "The World's Top 40 Business Professors Under 40." He is also a LinkedIn Top Voice. Yu writes the widely read Substack newsletter One Inch Ahead and earned his doctorate at Harvard Business School.

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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

  • Used
  • Hardback
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ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs. Used - Very Good. Great shape! Has a publisher remainder mark. hardcover Used - Very Good 2018
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Leap : How to Thrive in a World Where Everything Can Be Copied
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Leap : How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

  • Used
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9781610398817 / 1610398815
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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

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ISBN 10 / ISBN 13
9781610398817 / 1610398815
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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

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ISBN 10 / ISBN 13
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Leap : How to Thrive in a World Where Everything Can Be Copied

Leap : How to Thrive in a World Where Everything Can Be Copied

by Howard Yu

  • Used
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  • Hardback
Condition
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Hardcover
ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs, 2018. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Item price
A$11.08
Free Delivery to USA
Leap: How to Thrive in a World Where Everything Can Be Copied

Leap: How to Thrive in a World Where Everything Can Be Copied

by Howard Yu

  • Used
  • Good
  • Hardback
Condition
Good
Binding
Hardcover
ISBN 10 / ISBN 13
9781610398817 / 1610398815
Quantity available
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Description:
PublicAffairs, 2018. Hardcover. Good. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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A$11.08
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Leap : How to Thrive in a World Where Everything Can Be Copied
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Leap : How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

  • Used
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ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs. Used - Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Leap : How to Thrive in a World Where Everything Can Be Copied

Leap : How to Thrive in a World Where Everything Can Be Copied

by Howard Yu

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  • Hardback
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ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs, 2018. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied

by Yu, Howard

  • Used
  • Hardback
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ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs, 2018-06-12. Illustrated. hardcover. Used: Good. 6.35x1.35x9.60. Buy with confidence. Excellent Customer Service & Return policy.
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Leap: How to Thrive in a World Where Everything Can Be Copied
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Leap: How to Thrive in a World Where Everything Can Be Copied

by Howard Yu

  • Used
  • Very good
  • Hardback
Condition
Very good
Binding
Hardcover
ISBN 10 / ISBN 13
9781610398817 / 1610398815
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PublicAffairs, June 2018. Hardcover . Very Good. Very Good Hardcover with Very Good Dustjacket. Light shelfwear to DJ. Light shelfwear to covers. Pages clean and tight in binding. Pictures available upon request. A locally owned, independent book shop since 1984.
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