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Dark Art: The Changing Face of Public Relations
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Dark Art: The Changing Face of Public Relations Hardback - 2012 - 1st Edition

by Tim Burt

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Reader reviews for Dark Art: The Changing Face of Public Relations

From the publisher

An industry insider's timely analysis of a field in flux

Business and financial public relations, a discreet industry that generates multimillion-dollar revenues for mainly private agencies around the world, is entering a time of unprecedented change. This authoritative analysis from an experienced and well-connected PR practitioner explains the new tactics shaping strategic communications in the 21st century and posits the likely winners and losers from the old "dark art" of spin. Investigating the industry's struggles to adapt to an evolving digital environment, it questions whether the field can live up to its promises in a world where the media itself is facing an existential threat. Based on high-profile examples of contemporary companies' crises and filled with corporate intrigue, this unique inside view examines the challenges facing business and financial public relations and presents a vision of how it might evolve.

Details

  • Title Dark Art: The Changing Face of Public Relations
  • Author Tim Burt
  • Binding Hardback
  • Edition number 1st
  • Edition 1
  • Pages 212
  • Volumes 1
  • Language ENG
  • Publisher Elliott & Thompson
  • Publication date 2012
  • ISBN 9781907642562 / 1907642560
  • Weight 0.85 lbs (0.39 kg)
  • Dimensions 8.5 x 5.4 x 1 in (21.59 x 13.72 x 2.54 cm)
  • Category Business / Economics / Finance
  • Dewey Decimal Code 659.2

About the author

Tim Burt is an award-winning journalist and public relations consultant. Formerly a partner at Brunswick, he is now a managing partner at StockWell Communications, where he provides strategic counsel to some of the world's biggest companies.

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Dark Art: The Changing Face of Public Relations
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Dark Art: The Changing Face of Public Relations

by Burt, T.

  • Used
  • Hardback
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Used
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Hardcover
ISBN 10 / ISBN 13
9781907642562 / 1907642560
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Elliott & Thompson Limited, 2012. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9781907642562
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Dark Art: The Changing Face of Public Relations

Dark Art: The Changing Face of Public Relations

by Burt, Tim

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ISBN 10 / ISBN 13
9781907642562 / 1907642560
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Dark Art: The Changing Face of Public Relations
Stock photo: cover may vary

Dark Art: The Changing Face of Public Relations

by Tim Burt

  • Used
  • Very good
  • Hardback
Condition
Very good
Binding
Hardcover
ISBN 10 / ISBN 13
9781907642562 / 1907642560
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Elliott & Thompson Limited, 2012-06-28. Hardcover. Very Good. 2.5980 in x 21.9833 in x 13.9894 in.
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Dark Art: The Changing Face of Public Relations
Stock photo: cover may vary

Dark Art: The Changing Face of Public Relations

by Burt, Tim

  • Used
  • Hardback
Condition
Used
Binding
Hardcover
ISBN 10 / ISBN 13
9781907642562 / 1907642560
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Brand: Elliott n Thompson, 2012-09-01. hardcover. Used: Good. 5.50x1.00x8.75. Buy with confidence. Excellent Customer Service & Return policy.
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Dark Art: The Changing Face of Public Relations
Stock photo: cover may vary

Dark Art: The Changing Face of Public Relations

by Burt, Tim

  • Used
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  • Hardback
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Good
Binding
Hardcover
ISBN 10 / ISBN 13
9781907642562 / 1907642560
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hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Dark Art: The Changing Face of Public Relations
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Dark Art: The Changing Face of Public Relations

by Burt, Tim

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  • Hardback
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Hardcover
ISBN 10 / ISBN 13
9781907642562 / 1907642560
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Elliott & Thompson, 2012-09-01. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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