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Chatter Marketing: Putting the Relationship Back in Customer Relationship
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Chatter Marketing: Putting the Relationship Back in Customer Relationship Management Hardback - 2011

by Neil Rosen

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Reader reviews for Chatter Marketing: Putting the Relationship Back in Customer Relationship Management

From the publisher

At any given time, there are hundreds of millions of simultaneous conversations taking place all across the Internet, and not just on Facebook or LinkedIn (the places where we expect to find them). They are, in fact, everywhere.

These conversations are enabled by multiple technologies. They include tweets, message boards, walls, keyword searches, video and photo sharing, email, blogs, instant messaging, chat back, phone back, and whispers. The language of these conversations includes words, images, audio, video, mobile, bots, avatars, cryptology, and chit-chatter.

And today, marketers can tune into those conversations and participate with relevant messaging that drives sales.

This book will teach you how.

Details

  • Title Chatter Marketing: Putting the Relationship Back in Customer Relationship Management
  • Author Neil Rosen
  • Binding Hardback
  • Edition [ Edition: repri
  • Pages 186
  • Volumes 1
  • Language ENG
  • Publisher Emerald Book Co
  • Publication date 2011-10
  • Illustrated Yes
  • ISBN 9781937110086 / 1937110087
  • Weight 1 lbs (0.45 kg)
  • Dimensions 9 x 6.2 x 1 in (22.86 x 15.75 x 2.54 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Customer relations - Management, Marketing - Management
  • Library of Congress Catalogue Number 2011932736
  • Dewey Decimal Code 658.872

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Chatter Marketing : Putting the Relationship Back in Customer Relationship Management

Chatter Marketing : Putting the Relationship Back in Customer Relationship Management

by Neil10 Rosen

  • Used
  • Very good
  • Hardback
Condition
Very good
Binding
Hardcover
ISBN 10 / ISBN 13
9781937110086 / 1937110087
Quantity available
1
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Item price
A$10.00
Free Delivery to USA

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Description:
Emerald Book Company, 2011. Hardcover. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Item price
A$10.00
Free Delivery to USA
Chatter Marketing: Putting the Relationship Back in Customer Relationship Management
Stock photo: cover may vary

Chatter Marketing: Putting the Relationship Back in Customer Relationship Management

by Neil Rosen

  • Used
  • Good
  • Hardback
Condition
Good
Binding
Hardcover
ISBN 10 / ISBN 13
9781937110086 / 1937110087
Quantity available
1
Seller
Item price
A$33.26
Free Delivery to USA

Show details

Description:
hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Add to wish list
Item price
A$33.26
Free Delivery to USA