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The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM

The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM

The Customer Differential Complete Guide to Implementing Customer Relationship
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The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM Hardback - 2001

by Nykamp

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Amacom Books. Used - Good. Bargain book!
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Details

  • Title The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM
  • Author Nykamp
  • Binding Hardback
  • Edition First Printing
  • Condition Used - Good
  • Pages 224
  • Volumes 1
  • Language ENG
  • Publisher Amacom Books, New York, New York, U.S.A.
  • Publication date February 15, 2001
  • Bookseller's Inventory # XB005016
  • ISBN 9780814406229 / 081440622X
  • Weight 1 lbs (0.45 kg)
  • Dimensions 9.31 x 6.3 x 0.96 in (23.65 x 16.00 x 2.44 cm)
  • Category Business / Economics / Finance
  • Library of Congress Catalogue Number 00050226
  • Dewey Decimal Code 658.812
  • Quantity available 1

About Russell Books Ltd British Columbia, Canada

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Reader reviews for The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM

From the publisher

This text provides step-by-step guidelines for implementing customer relationship management (CRM) throughout an organization. This book explains: the benefits of CRM, the planning, change management, business metrics and analytics, systems and technology, and measuring the impact of CRM.

First line

Imagine a world in which you could readily locate and purchase the products and services that you need, coupled with receiving ongoing relevant communications and amazing service and support.
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