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Principles of Marketing

Principles of Marketing

Principles of Marketing
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Principles of Marketing Hardback - 2008

by Philip Kotler; Gary Armstrong

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  • Used
  • very good
  • Hardback
Used - Very good

Description

Prentice Hall, 2008. Hardcover. Very Good. Former library book. Edition 2008. Ammareal gives back up to 15% of this item's net price to charity organizations.
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Details

  • Title Principles of Marketing
  • Author Philip Kotler; Gary Armstrong
  • Binding Hardback
  • Edition 12th Edition
  • Condition Used - Very good
  • Pages 599
  • Volumes 1
  • Language ENG
  • Publisher Prentice Hall, Upper Saddle River, N.J
  • Publication date 2008
  • Illustrated Yes
  • Bookseller's Inventory # F-300-686
  • ISBN 9780132390026 / 0132390027
  • Weight 3.76 lbs (1.71 kg)
  • Dimensions 10.89 x 8.73 x 1.34 in (27.66 x 22.17 x 3.40 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Marketing
  • Library of Congress Catalogue Number 2007000562
  • Dewey Decimal Code 658.8
  • Quantity available 1

About AMMAREAL France

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Ammareal is a professional bookseller specialized in used books. We ship worldwide. We have more than 1 million books in stock, including a large number of technical and university-level books. We give back up to 15% of the price of each book to charities, libraries and organizations fighting in favor of literacy. What we do not sell, we give ; what we do not give, we recycle.

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Reader reviews for Principles of Marketing

From the publisher

'Principles of Marketing' is organized around an innovative customer-value and customer-relationship framework.
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