The Ten Commandments For Business Failure
by Donald R. Keough
- New
- Paperback
- Condition
- New
- ISBN 10
- 1591844134
- ISBN 13
- 9781591844136
- Seller
-
Southport, Merseyside, United Kingdom
2 Copies Available from This Seller
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Payment Methods Accepted
About This Item
Paperback / softback. New.
Synopsis
Don Keough —a former top executive at Coca-Cola and now chairman of the elite investment banking firm Allen & Company—has witnessed plenty of failures in his sixty-year career (including New Coke). He has also been friends with some of the most successful people in business history, including Warren Buffett, Bill Gates, Jack Welch, Rupert Murdoch, and Peter Drucker. Now this elder statesman reveals how great enterprises get into trouble. Even the smartest executives can fall into the trap of believing in their own infallibility. When that happens, more bad decisions are sure to follow. This light-hearted “how-not-to” book includes anecdotes from Keough's long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future. As he writes, “After a lifetime in business I've never been able to develop a step-by-step formula that will guarantee success. What I could do, however, was talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.”
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Details
- Bookseller
- The Saint Bookstore
(GB)
- Bookseller's Inventory #
- A9781591844136
- Title
- The Ten Commandments For Business Failure
- Author
- Donald R. Keough
- Format/Binding
- Paperback / softback
- Book Condition
- New
- Quantity Available
- 2
- Binding
- Paperback
- ISBN 10
- 1591844134
- ISBN 13
- 9781591844136
- Publisher
- Portfolio Trade
- This edition first published
- 2011-06-28
Terms of Sale
The Saint Bookstore
Refunds or Returns: A full refund of the price paid will be given if returned within 30 days in undamaged condition. If the product is faulty, we may send a replacement.
About the Seller
The Saint Bookstore
Biblio member since 2018
Southport, Merseyside
About The Saint Bookstore
The Saint Bookstore specialises in hard to find titles & also offers delivery worldwide for reasonable rates.
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...
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