BIBLIO is the largest independent book marketplace in the world, with over 100 million books.

Skip to content

Decoding Advertisments: Ideology and Meaning in Advertising
Stock photo: cover may vary

Decoding Advertisments: Ideology and Meaning in Advertising Paperback - 1994

by Judith Williamson

Add to wish list

The author of Consuming Passions and Deadline at Dawn presents a classic text--used worldwide--revealing how advertisements sell us ourselves. Includes over 180 illustrations.

Reader reviews for Decoding Advertisments: Ideology and Meaning in Advertising

Write a review for this book

There are no reviews for this book yet. Be the first to write a review!

Your review will be anonymous unless you login or create an account first.

Overall rating
Remember: You’re rating the book as a work, not the seller or the condition of the specific copy you purchased!

Important Terms and Guidelines

  • Please focus on the book’s content and context. Also, add any personal comments as to how you enjoyed the book. Substantiate your likes and dislikes. You may make comparisons to other books.
  • Reviews must be at least 140 characters in length.
  • Please do not reveal critical plot elements.
  • This is not a help line. Contact customer support if you need help.
Your review must not include:
  • Obscenities, discriminatory language, or other insulting language not suitable for public domain
  • Advertisements, “spam” content, or references to other products, offers or websites.
  • Email addresses, URLs, phone numbers, physical addresses or other contact information.
  • Overly critical comments about other reviews or reviewers
  • Time-sensitive material (i.e. promotional tours, seminars, lectures, etc.)
  • Availability, price, or alternative ordering/shipping information

From the publisher

This book sets out not simply to criticize advertisements on the grounds of dishonesty and exploitation, but to examine in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. The overt economic function of this appeal is to make us buy things. Its ideological function, however, is to involve us as 'individuals' in perpetuating the ideas which endorse the economic basis of our society. If it is economic conditions which make ideology necessary, it is ideology which makes those conditions seem necessary.

Details

  • Title Decoding Advertisments: Ideology and Meaning in Advertising
  • Author Judith Williamson
  • Binding Paperback
  • Edition Reprint
  • Pages 180
  • Volumes 1
  • Language ENG
  • Publisher Marion Boyars Publishers, London
  • Publication date 1994-03-01
  • Illustrated Yes
  • Features Illustrated
  • ISBN 9780714526157 / 0714526150
  • Weight 0.67 lbs (0.30 kg)
  • Dimensions 8.48 x 7.12 x 0.44 in (21.54 x 18.08 x 1.12 cm)
  • Category Business / Economics / Finance
  • Library of Congress subjects Advertising
  • Library of Congress Catalogue Number 79307415
  • Dewey Decimal Code 659.101
Back to top↑

More Copies for Sale

Show all copies
Decoding Advertisements (Ideas in Progress)
Stock photo: cover may vary

Decoding Advertisements (Ideas in Progress)

by Williamson, Judith

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Evergreen Goodwill
Item price
A$1.83
A$5.76 Delivery to USA

Show details

Description:
Marion Boyars Publishers Ltd, 3/1/1994 12:00:01 AM. paperback. Good. 0.3937 in x 8.4252 in x 7.0866 in.
Add to wish list
Item price
A$1.83
A$5.76 Delivery to USA
Decoding Advertisements (Ideas in Progress)
Stock photo: cover may vary

Decoding Advertisements (Ideas in Progress)

by Judith Williamson

  • Used
  • Very good
  • Paperback
Condition
Very good
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Books End Bookshop
Item price
A$7.22
A$8.66 Delivery to USA

Show details

Description:
Marion Boyars Publishers Ltd, March 1994. Trade Paperback. Very Good/None. Inked name on half title page ; Ideas In Progress
Add to wish list
Item price
A$7.22
A$8.66 Delivery to USA
Decoding Advertisments
Stock photo: cover may vary

Decoding Advertisments

by Williamson, Judith

  • Used
  • Paperback
Condition
Fine.
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
2Vbooks
Item price
A$8.62
A$7.20 Delivery to USA

Show details

Description:
London, England: Marion Boyars Publishers. 1994. Trade paperback. Fine.. Trade paperback (US). Glued binding. Contains: Illustrations. Ideas in Progress, 1. Audience: General/trade. . No previous owner's name. Clean pages. .
Add to wish list
Item price
A$8.62
A$7.20 Delivery to USA
Decoding Advertisements (Ideas in Progress)
Stock photo: cover may vary

Decoding Advertisements (Ideas in Progress)

by Judith Williamson

  • Used
  • Very good
Condition
Very good
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Dunaway Books
Item price
A$8.66
A$5.78 Delivery to USA

Show details

Description:
Marion Boyars Publishers Ltd, March 1994. Paper Back. Very Good.
Add to wish list
Item price
A$8.66
A$5.78 Delivery to USA
Decoding Advertisments
Stock photo: cover may vary

Decoding Advertisments

by Judith Williamson

  • Used
  • Very good
  • Paperback
Condition
Very good
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
ThriftBooks
Biblio Top Seller
Item price
A$9.60
Free Delivery to USA

Show details

Description:
Boyars Publishers, Ltd., Marion, 1994. Paperback. Very Good. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Add to wish list
Item price
A$9.60
Free Delivery to USA
Decoding Advertisments

Decoding Advertisments

by Williamson, Judith

  • Used
  • Very good
  • Paperback
Condition
Very good
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
2
Seller
ThriftBooks
Biblio Top Seller
Item price
A$9.60
Free Delivery to USA

Show details

Description:
Marion Boyars Publishers, 1994. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Add to wish list
Item price
A$9.60
Free Delivery to USA
Decoding Advertisments
Stock photo: cover may vary

Decoding Advertisments

by Williamson, Judith

  • Used
Condition
Used
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
3
Seller
Better World Books Ltd
Biblio Top Seller
Item price
A$10.09
A$10.11 Delivery to USA

Show details

Description:
Boyars Publishers, Ltd., Marion. Used - Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Add to wish list
Item price
A$10.09
A$10.11 Delivery to USA
Decoding Advertisments
Stock photo: cover may vary

Decoding Advertisments

by Williamson, Judith

  • Used
Condition
Used
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Better World Books Ltd
Biblio Top Seller
Item price
A$10.09
A$10.11 Delivery to USA

Show details

Description:
Boyars Publishers, Ltd., Marion. Used - Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Add to wish list
Item price
A$10.09
A$10.11 Delivery to USA
Decoding Advertisements (Ideas in Progress)
Stock photo: cover may vary

Decoding Advertisements (Ideas in Progress)

by Williamson, Judith

  • Used
  • Good
  • Paperback
Condition
Good
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Ausvora INC
Item price
A$12.62
Free Delivery to USA

Show details

Description:
Marion Boyars Publishers Ltd. paperback. Good. 7.1x0.4x8.6. Buy with confidence. Excellent Customer Service & Return policy.
Add to wish list
Item price
A$12.62
Free Delivery to USA
Decoding Advertisements (Ideas in Progress)
Stock photo: cover may vary

Decoding Advertisements (Ideas in Progress)

by Williamson, Judith

  • Used
  • Paperback
Condition
Used
Edition
Reissue
Binding
Paperback
ISBN 10 / ISBN 13
9780714526157 / 0714526150
Quantity available
1
Seller
Ergodebooks
Item price
A$12.78
Free Delivery to USA

Show details

Description:
Marion Boyars Publishers, 1994-03-01. Reissue. paperback. Used: Good. 7.10x0.40x8.50. Buy with confidence. Excellent Customer Service & Return policy.
Add to wish list
Item price
A$12.78
Free Delivery to USA
Show all copies
Back to top↑

Please wait a moment while we load the requested page.